Picture this scenario...
A high level Internet/BDC Manager gets hired…
Where auto manufacturers, car dealers, and automotive vendors go to learn.
Here, we will be offering resources, discussions, news, and tips to help dealers make the most out of their automotive social media experience.
Social media might be the buzzword today, but automotive SEO is still the most important part of your online marketing activities if you want to drive quality traffic to your websites.
It's where it all started for dealers and it's still a huge focus point. Finding the right Automotive Internet Marketing firm is key. If you website doesn't convert, the traffic is useless.
Shortly after I began writing this post, an article popped up on my Google Alerts about another dealer group, accused of deceptive marketing by their state attorney general’s office, having to pony up a six-figure settlement. Not surprising at all, I’m used to seeing these types of articles on a regular basis. Another day, another enforcement action against a car dealer.
In this case, the dealerships were accused of “having advertisements online and in print publications that…
ContinuePosted by Jim Radogna on May 14, 2012 at 2:59pm
Posted by Stan Sher on May 13, 2012 at 8:30pm
http://www.facebook.com/dealeretraining
I was just thinking about something that really amazed me about a month ago. I was out with…
ContinuePosted by Stan Sher on May 6, 2012 at 4:30pm
Closing is a breeze when….
ROR, mental ownership and a commitment from your sales consultant to help people feel good about buying the right thing and the ultimate perception that they didn't pay too much. It is essential to adjust the steps and ensure the psychology of human instincts and personality types are addressed from the first…
ContinuePosted by Glynn Rodean on April 18, 2012 at 12:22pm
As Pinterest continues to rise in exposure and prominence in social media, many dealers have been asking me how to make it work for them. There are certain techniques that we, fortunately or unfortunately, save for clients, but here's one that you can use today to help improve the virality and SEO of your website.
It starts…
Posted by JD Rucker on February 27, 2012 at 3:23pm
@NewVisionSales : I have been in the car business for 34 years. I have been a Dealer for 19 of those years. Glynn is the closest I have seen to matching the style and training philosophy that I prefer and that this business desperately needs. A real professional! Keep up the good work. #DD12
Sincerely,
Ron Hicks
City Select Motors Inc.
NVS…
ContinuePosted by Glynn Rodean on February 20, 2012 at 10:03am
Morning Guys and Gals,
Chances are, if you work at a car dealership, most of your money comes from the so-called 99 percent. Is this a fact that you accept, respect and make the most of?
No matter your political position, or whether or not you consider yourself to be in the 1 percent or the 99 percent, you MUST know how to effectively communicate with and motivate the 99 percent in order to rapidly sell more cars (without cutting your prices).
Do you…
Posted by Eric Tigner on February 8, 2012 at 7:23am
NextGen Professional Automotive Sales and Service, is more than just making certain technologies available. Having all of the technology in the world will not help you when it comes to the human touch, communicating and connecting with customers in a way that not only builds commonality but gives the customer the…
ContinuePosted by Glynn Rodean on February 4, 2012 at 5:58am
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