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Paul Rushing's Profile

Paul Rushing (parushing): 40, Male
United States

Hometown:: Coastal, GA

About Me:: I just returned to the car business in June of 07 after being out of the business for 9 years. For the last year I have been a full time affiliate marketer, selling products and advertising online.

I have turned those reigns over to my bride of 14 years so she can be a full time stay at home mom again. The income from affiliate marketing is more than enough to support our family, so I wound back up in the car business by mistake.

My goal is to make the most of my new opportunity as an ISM and network with others in the business.

Golden Isles Nissan
Carl Gregory Dodge
Carl Gregory Hyundai
Brunswick Toyota
Brunswick Dodge Dealer

Brunswick Dodge Dealer Serving Jacksonville, Savannah, Hinesville and Waycross. We are "Selling Cars Like Candy Bars

Website:: ismintraining.com

Dealership Relationship: Work for a Car Dealer

ISM in Training Feed

Next Generation of Dealer Services Scams – Social Media Training

Website Providers Social Media Fail

SEO and SEM Potential Vendor Checklist

Not Another Automotive Social Network?!?!?

Automotive SEO – Conference Wrap Up

All Digital Dealer – Not a Myth

New to Selling Cars – Tips to live by.

Will Online Networking Sell Any Cars?

Automotive SEO – Facts and Fiction

Automotive SEO – Benefits of the Long Tail

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What do you look for from an Inventory Management Provider..

Added a reply Nov 16 2008

Matt you can give me a call an I can tell you what happened in more detail. Here is the $0.50 version Needlessly to say it had to do with the person who called me being hyper aggressive trying t... Read More »

Tagged: inventory, online, management

EasyAutoSales.com - Looking to help you market your inventory online for free.

Added a post Jun 27 2008

Hmmmm I sent my info a while back and have not heard anything else on it. Please advise... Read More »

Tagged: social, xml, feeds, twitter, networks

Discover how auto classified vendors like Cars.com and Autotrader.com are abusing your relationship with them and will hurt your business long term...

Added a reply Mar 28 2008

Hey Stan, If you read the report you would realize that they are profiting nicely from your inventory. The 30 day window is a killer in the car biz and until people get out of that mind set they w... Read More »

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Paul Rushing's Blog

Teaching Old Dogs New Tricks

I did this blog article for a guest post on another blog back in August of last year and it was not used. So I am publishing it here. A few things have changed since I wrote this, more so on dealer attitude than than anything. The buy in is there now....

It is time for our industry to embrace Web 2.0, open source solutions and online community networking to start feeding the gorillas peanuts and add…

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Posted by Paul Rushing on February 16th, 2008 at 7:10pm — No Comments (Add)

What have you done today to get better today..

Wow today was the first time I noticed a real drop in my adsense income. It has started going down a little bit since they changed their display, but today will be the first day in a long time that I w…

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Posted by Paul Rushing on January 23rd, 2008 at 8:53pm — No Comments (Add)

Why MOST Car Dealers Will Never Properly Utilize Social Networking

Web 2.0 encompasses many things with Social Networking being the driving force. Other technologies and platforms are an extension of Social Media that help facilitate Networking. I have been outspoken about how people have utilized this social platform to the point I have been critical.

Car dealers are being forced to embrace things that they shunned just a few years ago and vendors that provide services are not even in sync yet, with current market environments, the whole industry is…

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Posted by Paul Rushing on January 20th, 2008 at 6:30pm — 8 Comments (Add)

Back in the Trenches

Ok I have done it. I jumped back in the trenches as an ISM. This is not exactly where I wanted to be based on my plans for 2008. I do not consider this a set back at all. Two needs came together and a deal was struck.

Sounds like artful negotiation to me with a win - win outcome.

While I do some SEO work for specific industries and will continue to build some site networks to drive affiliate income in and out of the automotive industry its time to put the rubber to the asphalt…

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Posted by Paul Rushing on January 18th, 2008 at 9:23pm — No Comments (Add)

Shameless Promotion and Networking - Can we seperate it??

I did a recent blog post here about Social Networking versus Marketing here at our Ning Network. While I have made valuable connections here and even picked up a few gigs I did not do it through shameless promotion.

Social Networking to generate business is an invaluable tool but for god sakes when you only contribution is a sales pitch you are just spamming. I am about to revive my blog at http://i…

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Posted by Paul Rushing on January 17th, 2008 at 8:31pm — No Comments (Add)

Comment Wall (5 comments)

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At 12:21pm on January 22nd, 2008, Ralph Paglia said…: Paul,

Thank you for the education and guidance... RP

At 3:56pm on January 21st, 2008, VICTORIA said…: Yes, that's me... "tori"... i can't believe you remember me and picked me out...gosh i think i've changed ...FOR THE BETTER!

At 12:35pm on January 2nd, 2008, Barry Mandel said…: Thanks for the invite,you can reach me at Barrym@sandsauto.com

At 2:56pm on October 29th, 2007, David Hein said…: Thanks for the email, Paul. I will call you to discuss in much more detail.

At 11:49am on October 3rd, 2007, Ryan Vaughn said…: Hi Paul,

I received your message and this is me contacting you re: getting started on a blog network.
Feel free to either email or call me:
(888)272-0714 / (616)531-0950
rvaughn@goodgmc.com

Thanks Paul!
Ryan